Data and Statistics

November 2009

TGaS Advisors Commercial Operations Fall Summit

Some of the key challenges for Commercial Operations leaders in 2010, according to participants are the following:. Flexible, scalable commercialization models; the overnight shift from campaign-driven marketing to digital dialogue; Operations support for Managed Markets; and new approaches to incentive compensation and customer data.

For a more in-depth look at responses to these surveys, go to the following:

Commercial Operations VHOW
Marketing Sciences Operations VHOW
Sales Operations VHOW
Internet and Relationship Marketing Surveys
Marketing Operations VHOW

April 2008

Marketing Sciences Operations (MSOPs) Summit

In a Summit facilitated by TGaS^® Advisors, senior-level marketing sciences executives from nearly a dozen of the top U.S. and global pharmaceutical companies gathered to share common insights and concerns.