Press Release
TGaS Advisors’ Gerard Moderates Featured Panel at CBI Pharma Leadership Summit on Impact of Innovation on Sales Operations
East Norriton, Penn., August 28, 2008 – The “virtual rep,” Internet-based sales models and other innovations are beginning to reshape the pharmaceutical sales model into one more closely resembling banking and telecom. Stephen E. Gerard, Managing Partner of TGaS Advisors, a pharmaceutical commercial operations benchmarking and advisory services firm, is moderating a panel discussion on the impact of innovation on the pharmaceutical sales model, capabilities and spending at the Center for Business Intelligence (CBI) Leadership Summit, September 8-9, 2008, in Philadelphia. The panel is a highlighted session at the conference, “Evolving the Pharma Sales Model,” focusing on strategic targeting and non-traditional access methods to extend reach and influence to physicians.
The high-level industry panel features Deborah Reynolds, vice president, Sales Operations, Pfizer Inc. ; Taso Goujiamanis, senior director, Sales Operations, King Pharmaceuticals; Howard Kaplan, senior director, Sales Support and Analytics, Commercial Operations, AstraZeneca; and Sunny Longordo, senior director, Sales Analytics, Ortho-McNeil Janssen Pharmaceuticals, Inc.
The commercial operations executives will review the current landscape of the pharmaceutical sales model with particular attention to how companies are innovating for the future. Gerard will present TGaS Advisors benchmark data on innovation across three tiers of pharmaceutical companies – large, mid-tier and specialty – reflecting information drawn from the majority of the top 50 companies. Panel members will analyze the impact of these innovations on the sales operations model and assess their effect on capabilities and spending.
“We are pleased that CBI chose to feature this distinguished panel of industry experts at their leadership summit,” said Gerard. “Their selection reflects the high caliber of our speakers. It also attests to pharma’s interest in the real-world impact of innovation and how companies at all levels are addressing these changes in day-to-day operations. A growing number of clients are asking TGaS Advisors ‘How other pharmaceutical companies do “it”®’ when implementing innovations.”
For more Information about the conference, contact Christian Alongi at 781.939.2646, christian.alongi@cbinet.com, or visit the website at www.cbinet.com.
About TGaS® Advisors LLC
TGaS Advisors, ranked ninth among health-related companies by the Inc. 500, is the leader in benchmarking and advisory services to the pharmaceutical and biopharmaceutical industry. The TGaS Advisors roster includes the majority of the top 50 pharmaceutical companies with operations in the U.S. market. The firm’s benchmarking and advisory suite of solutions, PharmaStance®, provides clients with a way to measure where they stand with respect to their operations and answers the question, “How do other pharmaceutical companies do ‘it’?” TGaS Advisors is based in East Norriton, Pennsylvania.
- Other 2008:
- Operational Challenges, Closed Loop Marketing, Sales Reporting are Key Topics for Pharma Operations Execs at TGaS Advisors First West Coast Forum
- “Turning Prophets into Strategists and Leaders” Seen as Opportunity for Market Research; Theme of Pharma Market Research Group Presentation
- Record Number of Pharma Operations Leaders Share Challenges, Solutions at Four TGaS Advisors Forums
- TGaS Advisors Named to Philadelphia 100®, Ranked 18th Among Region’s Fastest Growing Privately Held Companies
- Sharon Patent Appointed Director, Marketing Sciences Operations Practices, at TGaS Advisors, Adding New Dimension to Analytics Capabilities
- Top Pharma Execs Discuss Regionalization and Outsourcing Trends at TGaS® Advisors Operations Forum
- TGaS Advisors Launches Internet Performance Benchmark
- TGaS Advisors’ Castello Offers Advice on Managing Changes in Pharma Sales Compensation Plans
- TGaS Advisors Named to 2008 Inc. 500
- TGaS Advisors Leader Steve Gerard Named One of “100 Most Inspiring People” by PharmaVoice Magazine
- TGaS Advisors Launches Organization and Career Guide Benchmark for Pharma Sales Operations
- TGaS Advisors Appoints James P. Castello Director, Management Advisor
- TGaS Advisors Named as Finalists In 2008 American Business Awards
- TGaS Advisors Hires Brian Bamberger to Spearhead Managed Markets Benchmarks
- Pharma Marketing Sciences Execs Learn “How Other Companies Do It” at TGaS Advisors Client Forum
- TGaS Advisors’ Wojcik Analyzes Incentive Compensation Issues at Pharma Sales Force Performance Conference
- TGaS Advisors Expands Executive Ranks to Accommodate Business Growth; Pharma Veteran John P. Carro Joins as Vice President, Management Advisor
- TGaS Advisors TGaS Advisors Creates New Position to Accommodate Business Growth; Pharma Veteran Tom Bang Joins as Executive in Residence
- TGaS Advisors Creates New Position; Pharma Veteran Gary McWalters Joins as Director of Marketing and Business Development
