Sales Operations
The Sales Operations Practices (SOPs) solution focuses on benchmarking 11 key Sales Operation functions. These critical functions are:
- Sales Operation Management Strategy
- Information Management
- Headquarters Analytics
- Headquarters Decision Support Systems
- Field Sales Analytics and Reporting
- Sales Operations (Fleet, PDMA, SOP Planning)
- Field Communications
- SFA / CRM
- Sales Incentive Compensation
- Program Management / Innovation
- Sales Training
SOPs will provide benchmark information from a peer set of firms focused on these 11 functions with resource allocations across the functions, organizational structures, key processes, interdependencies, and more.


