Marketing Operations
Marketing
MLR Process
Average approval time for pieces in the Med/Reg/Legal process is approximately 3 weeks.
The Marketing Operations Practices (MOPs) solution focuses on benchmarking 6 key Marketing functions. These critical functions are:
- Medical, Regulatory, and Legal Operations
- Promotional/Material Management
- Speaker Management
- Internal Agency Operations
- External Agency Operations
- Promotional/Medical Education Opportunities
MOPs will provide benchmark information from a peer set of firms focused on these functions with resource allocations across the functions, organizational structures, key processes, interdependencies, and more.

