Managed Markets
The Managed Markets Practices (MMPs) solution focuses on benchmarking 8 key Managed Markets functions. These critical functions are:
Reimbursement
Top-tier pharma clients report an average of 12 field reimbursement specialists.
- Brand/Channel Managed Markets Strategy Development
- Proposal Development and Approval Process
- Managed Markets Marketing Execution & Pull-Through
- Account Analysis and Performance Measurement
- MM Field Reporting, Technology, and Tools
- Reimbursement Operations
- MM Incentive Compensation
- Contract Administration
MMOPs will provide benchmark information from a peer set of firms focused on these 8 functions with resource allocations across the functions, organizational structures, key processes, interdependencies, and more.


